
By Auto Machine Company
Be in your moment.
Carefully made coffee, snacks and desserts, and warm hospitality — from the café & snacks brand of Auto Machine Company.
Brand story
“Kun” — simply, be.
«كُن» — ببساطة، كُن.
KUN is the café and snacks brand of Auto Machine Company. Its name is a single Arabic word — kun, “be” — an invitation to slow down, be yourself and be in the moment, over a cup of carefully made coffee.
KUN grows out of Auto Machine’s food & beverage experience — supplying and operating coffee machines, hot and cold beverages, and hospitality delivered to quality and food-safety standards. According to the company profile, Auto Machine established a café and sales showroom under the KUN brand in Basra and Baghdad.
Auto Machine food & beverage services
- Our vision
- To be the favourite place to pause — where specialty coffee, fresh snacks and warm hospitality turn everyday moments into small rituals.
- Our mission
- To serve consistently excellent coffee and freshly made snacks in a warm, modern space — with genuine Iraqi hospitality and uncompromising hygiene.
KUN values
- 01
Warmth
A welcome that feels like home.
- 02
Quality
Carefully sourced beans, precise recipes.
- 03
Freshness
Snacks and desserts made fresh daily.
- 04
Hospitality
Genuine Iraqi generosity in every cup.
- 05
Consistency
The same great taste, every visit.
- 06
Moments
Space and time to simply be.
What we serve
Coffee, drinks and a sweet moment.
Brand visualization
Coffee & hot drinks
Espresso, cortado, latte and flat white — plus V60, Turkish coffee and Iraqi tea.
Brand visualization
Cold drinks
Iced coffee, matcha, mojitos, smoothies, milkshakes, juices and frappés.
Brand visualization
Desserts
Pistachio, Oreo and San Sebastián cheesecake, tiramisu, brownies and trileçe.
Cups & packaging
An identity carried into every detail.
From the KUN identity: a two-tone cup that cradles the bean, and cream-and-maroon packaging for drinks and desserts.

The cup collection 
Takeaway cups & bags 
Pastry & snack boxes 
The KUN cup 
Coffee bag design
Applications of the KUN visual identity — brand visualizations.
The KUN mood
Warm light, stone and wood, real moments.






Just be here — we’ll do the rest.
كُن هنا… والباقي علينا
Follow KUN
For hospitality and catering for public and private organisations, contact Auto Machine Company.